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PlaceholderworksApplied AI Engineering

We build AI that makes it to production.

Strategy, engineering, and deployment under one roof. We design, build, integrate, and ship AI systems that do real work.

01The difference

Plenty of firms will advise you on AI.
We're the ones who build it, ship it, and keep it running.

Advice is cheap and demos are easy. The hard part is everything after: integrating with real systems, handling edge cases, controlling cost and latency, and standing behind it in production. That's the part we own.

ideasystem

prototypeproduction

pilotscale

02How we work

From the problem to something running in production.

One team owns the whole path. No handoff between the people who advise and the people who build.

  1. 001

    We start with the problem and the constraints, not the model.

    Discovery

  2. 002

    Architecture, data flow, evals, and the smallest thing that proves value.

    Design

  3. 003

    Applications, agents and LLM integrations, engineered like software that has to last.

    Build

  4. 004

    Wired into your stack, your data, and the people already doing the work.

    Integration

  5. 005

    Deployed and hardened. Latency, cost and failure modes handled before launch.

    Production

  6. 006

    Measured against the evals, improved from real usage. Shipping is the start.

    Iteration

006 of 006

03What we build

If it can be automated, we build it.

We match the technology to the problem, not the other way around, and we stay until it runs in production.

Featured

01Apps

Your app inside ChatGPT

We publish your product as an app inside ChatGPT, so people can use it from the conversation. We built one for Adam Vacations.

ChatGPT × Placeholderworks

02WhatsApp

Real-time WhatsApp chatbots

Chatbots that answer instantly inside WhatsApp, configured for your use case, and connected to your CRM, your ERP and your customer care team.

WhatsApp × Placeholderworks

03Voice

Real-time calling agents

Inbound and outbound calling agents for any use case, integrated with your own telephony.

Calling Agent × Placeholderworks

Also across

Calling agents

Live call transfer

Voice bots that act

Website bots & agents

CRM & ERP via WhatsApp

Email classifiers

Workforce automation

AI native apps

Shorts automation

Eval engines

QA automation

Voice analytics

04Evidence

Shipped for clients.

Real systems, live today. We list what is running and leave out any figure we can't stand behind.

Travel

Adam Vacations

adamvacations.com

Challenge

A flight booking business, reachable only through its own website and its customer care team.

What we built

Their app inside ChatGPT. We built and published Adam Vacations as a ChatGPT app, so travellers can use it straight from the conversation.

Sector
Travel
Covers
Flights
Platform
ChatGPT app

Real estate · Delhi NCR

RentaLease

rentalease.in

Challenge

Rents in Indian cities are quoted by brokers, often inflated to cover a month's commission. Someone moving to Gurgaon had no way to know what people in a sector or society really pay.

What we built

A zero-brokerage rent map built on anonymous pins from sitting tenants, with flatmate, room and PG pins, rent trends by area and BHK, a commute view, alerts for new matches, and a real-time WhatsApp chatbot for flat hunting.

Live in
Gurgaon
Brokerage
Zero
Signup
None

05Questions

Asked before you ask.

What do you build?

AI that runs in production: real-time calling and voice agents, WhatsApp and website chatbots, email and workflow automation, AI native apps, apps inside ChatGPT, and eval and QA engines.

Is it only chatbots?

No. If a piece of work can be automated, we build the system that does it, whether that is sorting email, updating your CRM or ERP from WhatsApp, testing your releases or publishing your videos.

Will it work with the systems we already use?

Yes. We integrate with your telephony, your CRM and ERP, WhatsApp and your customer care team, so the AI works inside your operation rather than beside it.

Can a voice agent hand a call over to a person?

Yes. Our calling agents transfer a call live to someone on your team the moment it needs a human.

Do you have ready products, or is everything custom?

Both. Our WhatsApp chatbot, EasyShorts, the Voice Agent Dashboard and Eval Labs are ready to use, and we build custom systems around your business.

How do you choose which AI model to use?

We test before we choose. Eval Labs runs evals across voice, chat, image and text, and shows which model performs best for your use case.

Which countries do you work with?

All of them. We are based in India and work with clients everywhere.

06Invitation

Let's discuss a problem.

Tell us what's slow, manual, or stuck. If there's an AI system worth building, we'll say so honestly, and then we can build it.